The Importance of Being Listed in Online Business Directories

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In respect of doing marketing and advertising, well-established giant companies have huge resources while small and medium-sized enterprises work with small budgets. But, as the world is now online, even with small budgets we can create miracles. In this respect, one of the most important resources that SMEs can use is online business directories -in other words, company directories or business networks. Many of them are very good marketing platforms with great tools. They are especially powerful in B2B field. Let's see together why being listed in company directories is important for export companies and small businesses.
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How to Find International Customers

How to Find International Customers

Finding potential customers is one of the first things to do in export marketing. Basically there are two ways to accomplish this. First, you find them. Second, you let them find you. Therefore, following list will also include ways to be found by customers who are in search of suppliers.

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Economic Crisis for Those Who Don’t Know How to Sell

Economic Crisis for Those Who Don’t Know How to Sell

“Depressions, recessions, don’t matter. There’s $15 trillion in the (US) economy. You’re allowed a piece of it.” - James Altucher

“What does not destroy me, makes me stronger.” - Friedrich Nietzsche

Do you think it is the right attitude to place blame on the global financial crisis for your company’s bad export performance? Think again.

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